"Bone vs Steel"
lg2 "Bone vs Steel"
Credits
- Entrant Company: lg2
- Creative Director: Luc Du Sault
- Writer: Nicolas Boisvert
- Writer: Camille Gagnon
- Strategy: Catherine Darius
- Strategy: Alexandra Laverdière
- Strategy: Mireille Côté
- Account Director: Alexandra Laverdière
- Account Manager: Camille Savard
- Director: Olivier Labonté LeMoyne (BLVD)
- Sound and engineering: Olivier Rivard (BLVD)
- Producer: Olivier Labonté LeMoyne (BLVD)
- Media: Touché!
- Title: "Bone vs Steel"
- Product: Road safety
- Advertiser: Société de l'assurance automobile du Québec