Sophie
Lale
Louise
Lucie
Scholz & Friends "#helmethairstyle - Wear it with Pride!"
Credits
- Agency: Scholz & Friends
- Chief Creative Officer: Matthias Spaetgens
- Managing Creative Director: Robert Krause
- Creative Directors: Michael Winterhagen, Philipp Weber
- Copywriters: Jakob Cantz, Felix John
- Art Directors: Tobias Morka, Chiara Astuti, Amadeus Fronk, Susanne Peters, Ralf Schröder, Patrick Pichler
- Account Managers: Lars Cords, Michael Schulze, Monika Sternol, Christina Schoefisch
- Photographers: Alexandra Kinga Fekete
- PR: Clare Langhammer (FakePR)
- Production Company: Cosmopola
- Fine-drawing: metagate
- Title: "#helmethairstyle - Wear it with Pride!"
- Product: bike safety
- Advertiser: German Road Safety Council + The Federal Ministry of Transport