2024 shortlist
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Agency/Entrant icon--caret
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Mobile Campaigns
"Following Wildfire"
Entrant Dentsu Creative Canada
Advertiser tentree
Country CANADA
Mobile Campaigns
"Rewilding Mode"
Entrant Prime Weber Shandwick
Advertiser Husqvarna
Country SWEDEN
Mobile Campaigns
"OREO x PAC-MAN The Cookie Chase"
Entrant Saatchi & Saatchi Germany
Advertiser Mondelez
Country GERMANY
Metaverse (inc. AR/VR)
"Museum of Stolen Art"
Entrant linza agency
Advertiser Museum of Stolen Art
Country UKRAINE
Metaverse (inc. AR/VR)
"#TheDonationMap"
Entrant Havas Digital Kyiv
Advertiser UNITED24
Country UKRAINE
Metaverse (inc. AR/VR)
"PAO Under The Stars | AR Experience"
Entrant The Newtons Laboratory
Advertiser PANATHINAIKOS BC
Country GREECE
Metaverse (inc. AR/VR)
"Olfactive Landscapes"
Entrant mnstr
Advertiser Guerlain
Country FRANCE
Creative Use of Data
"Tremors vs. Tremors"
Entrant INNOCEAN Berlin
Advertiser University College London
Country GERMANY
Creative Use of Data
"The Wild Algorithm"
Entrant Daniel J Edelman Ltd
Advertiser Instituo Ampara Animal
Country UNITED KINGDOM
Creative Use of Data
"Gatorade Turf Finder"
Entrant Offroad Films Private Limited
Advertiser Pepsico
Country INDIA
Creative Use of Data
"See You There"
Entrant McCann Canada
Advertiser Black & Abroad
Country CANADA
Creative Use of Data
"Space Trash Signs"
Entrant SERVICEPLAN GERMANY
Advertiser Privateer
Country GERMANY
Creative Use of Data
"Animal Alerts"
Entrant SERVICEPLAN GERMANY
Advertiser PetPace
Country GERMANY
Creative Use of Data
"Room for Everyone"
Entrant McCann Poland
Advertiser Mastercard
Country POLAND
Creative Use of Data
"The Everyday Tactician"
Entrant McCann London
Advertiser Microsoft
Country UNITED KINGDOM
Creative Use of A.I.
"The most inclusive Christmas address"
Entrant Jung von Matt AG
Advertiser Open to diversity - Closed to exclusion
Country GERMANY
Creative Use of A.I.
"#StopRepeatingStories"
Entrant SERVICEPLAN GERMANY
Advertiser Zentralrat der Juden in Deutschland
Country GERMANY
Creative Use of A.I.
"Alternate Re[AI]lity: Computer history circa 1890"
Entrant Digital Da Vincis
Advertiser PEEK&POKE Computer Museum
Country SLOVENIA
Creative Use of A.I.
"See You There"
Entrant McCann Canada
Advertiser Black & Abroad
Country CANADA
Creative Use of A.I.
"Mystery Trips"
Entrant TRY
Advertiser Škoda
Country NORWAY
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