2022 winners
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Agency/Entrant icon--caret
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Country icon--caret
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McCANN WORLDGROUP
Financial Services
"Touch Card"
Entrant McCann New York
Award Grand Prix
Advertiser Mastercard
Country UNITED STATES
Alcoholic Drinks
"The Heinicke Deal"
Entrant Weber Shandwick
Award Gold
Advertiser A-B InBev
Country UNITED STATES
Automotive
"Holiday Ride"
Entrant Commonwealth // McCann
Award Gold
Advertiser General Motors
Country UNITED STATES
Financial Services
"Touch Card"
Entrant McCann New York
Award Gold
Advertiser Mastercard
Country UNITED STATES
Public Interest – Gender Equity
"#ToyStrike"
Entrant MRM Worldwide Spain
Award Gold
Advertiser Ministry of Consumer Affairs. Spanish Government
Country SPAIN
Creative Use of Data
"Fly Over Cyber Monday"
Entrant MRM Santiago
Award Gold
Advertiser LATAM Airlines
Country CHILE
Experiential & Shopper Marketing
" Touch Card"
Entrant McCann New York
Award Gold
Advertiser Mastercard
Country UNITED STATES
Websites
"The Black Elevation Map"
Entrant Performance Art
Award Gold
Advertiser Black & Abroad
Country CANADA
Confectionery & Snacks
"#CuthBack"
Entrant McCann Manchester
Award Silver
Advertiser Aldi UK
Country UNITED KINGDOM
Prescription and OTC Products
"Tune Out Pain"
Entrant McCann London
Award Silver
Advertiser Reckitt
Country UNITED KINGDOM
Prescription and OTC Products
"Not Another Sad Song"
Entrant McCann Health - Greater China
Award Silver
Advertiser Pfizer
Country HONG KONG
Fashion, Footwear & Personal Accessories
"The North Face City Compass"
Entrant McCann Worldgroup China
Award Silver
Advertiser The North Face
Country CHINA
Personal Electronics & Devices
"Therapeutic Play"
Entrant McCann London
Award Silver
Advertiser Microsoft/Xbox & Gamers Outreach
Country UNITED KINGDOM
Communication & Public Services
"'What's Going On 50th'"
Entrant Commonwealth // McCann
Award Silver
Advertiser Motown Museum
Country UNITED STATES
Direct Marketing
"Tune Out Pain"
Entrant McCann London
Award Silver
Advertiser Reckitt
Country UNITED KINGDOM
Topical and Real-Time Advertising
"Thoughts & Prayers"
Entrant McCann New York
Award Silver
Advertiser March For Our Lives
Country UNITED STATES
Public Relations
"Eat a Swede"
Entrant McCann Stockholm
Award Silver
Advertiser Swedish Food Federation
Country SWEDEN
Print Craft
"A drop of Possibilities"
Entrant McCann Health - Greater China
Award Silver
Advertiser Shanghai Blood Administration Office
Country HONG KONG
Online Ads
"Paywall Down"
Entrant WMcCann
Award Silver
Advertiser L'Oréal
Country BRAZIL
Fashion, Footwear & Personal Accessories
"ASOS - Feed Your Style"
Entrant McCann Paris
Award Bronze
Advertiser ASOS
Country FRANCE
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